Thursday, July 31, 2008

Pop Quiz: What went wrong with this An Event Apart email?

So why did mailscanner tag it?  How could it have been avoided?  Leave your answer in the comments!


2 comments:

Kyle James said...

I know I know!

Because the link claims to be one thing, but doesn't actually go to that URL!? What I win?

Karlyn Morissette said...

ding ding ding! Mailscanner picks this up as fraud because the link listed in the text does not actually go to that location for tracking purposes. To avoid this, you should always have actual text in your links instead of a URL in HTML emails.

You win getting me to post on .eduguru :-)